Facebook has taken all of about a week to come up with a new “governing document” for guiding the creation of its future EULAs through some kind of community-driven process, acccording to CNET News:
The thrust of the new plan is that future changes in the Facebook agreements with users will be put up for open debate in a process of “notice and comment.” The forum will be open to all Facebook users. If Facebook proposes a modification to a term of service that is uncontroversial or has limited feedback, it will get incorporated into the user agreement after a stated period of time. But if there’s argument or division over a proposed change, users will be able to debate them and ultimately vote on updates to the Facebook agreements.
Wait a second… online communities? Voice of the people in the creation of a defined user-powered space? I’m feeling some deja vu here. Better keep reading:
Zuckerberg also made it clear that the new governance applied only to fundamental issues of privacy and data ownership, and not the Facebook product itself: “There will be hundreds and thousands of product changes going forward, and that’s not what we’re talking about. This is about the rules and framework.”
Ah. Ok. that was it – I was thinking about openness in general. His whole use of the word “open” just sent me down this road of thinking about openness of data and openness of software. I started to actually imagine a day when I might consider uploading some of my pictures to Facebook instead of Flickr and MobileMe and JungleDisk. But then that came crashing down when I realized how much smarter FB really is than the whole general macro trend of data ownership over the last quarter century.
The process of deciding how FB gets to keep and use your data is what you’ll get some buy-in on now, kids! Yay! Don’t worry about ever actually getting to talk about having your data open – if FB wants you to have that, you’ll get that! “Just trust us”! Yay!
No worries on Zuckerberg actually, you know, getting it any time soon, I guess.
If this doesn’t make any sense at all, then take this as a thesis: the net is gearing up to become one big data mashup orgy. Standards like HTML 5 and products like Safari 4 and Flex and Chrome and Google Site Creator are going to punch massive holes in the garden walls of places like Facebook over the next three years or so, rendering all their attempts at locking-in user data absolutely laughable. Before you know it, we’ll be passing around self-signed data stores as business cards, looking at browser-created custom mashups of information, and using Twitter to comb interesting and titillating information out of the cloud. Sure nerds do this already, but I’m talking about everyone else – that will just be how the internet is. Might we still use Facebook for social graph management? Sure – but only if it doesn’t insist on being the center of our universe. Stick that in your EULA, Mark!







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